Aptoide Wallet rebrand
Unified Wallet and Balance into one cross-platform identity that feels unmistakably Aptoide.
2025AptoideUXBrandDesign Systems


Two product stories about making payments easier to trust and easier to complete.
Unified Wallet and Balance into one cross-platform identity that feels unmistakably Aptoide.
Removed a forced app install, outperforming native conversion by ~14% and lifting completion by ~4 points.
HomeQ explorations, visual experiments, and smaller pieces that show the breadth beyond these case studies.